Turn the sales meter on with Ola branding in Pune!
It is a
common perception that only a high-end brand can afford to do the outdoor promotions
in a metro city like Pune in full swing as outdoor advertising
is costly. Renting hoardings, banner, posters and billboard sites at busy areas
of Pune require lot of money. Moreover, the effect of outdoor
advertising is measured from the level of reach and visibility a promotional
site offers. Therefore, if a brands wish to create a loud buzz, it must hire
sites that have high footfall. So, what if a small brand wishes to go for
outdoor advertising in Pune and does not have huge promotional
then the most viable promotional tool is cab branding. Ola
and UBER Taxi branding is
a form of outdoor advertising where cabs are used as modes of brands promotion.
The cabs are laced with advertisements, so that whether it is rider or the
on-lookers both receive the brand message loud and clear.
advertisinga budget friendly option of outdoor advertising in
it Pune or any other metro city like Delhi, Mumbai or
Bangalore, cab branding is edge over other outdoor advertising options for the
a city like Pune, where the crowd is a mix of professionals, office goers
and students, a colourful cab becomes an eye-pleaser in high-traffic
areas. The on-lookers will instantly shift their attention to the cab
crossing them with bright and bold visuals on it.
gets mobility: Any
ad that is displayed on the cab gets mobility as it travels along with the
cab. This extends the reach of the brand message, making the brand visible
in areas that are either inaccessible or way too expensive to hire by
medium budget brands.
a fleet of cabs for branding purposes is
easier than hiring a hoarding site. For hiring a hoarding site, one must
wait for their turn to come, must settle legal hassles and take government
permissions to put up the hoarding but with car branding there are not so
rigorous rules as of now.
time advantage: A
cab is booked for an average ride of 40-45 minutes. This travel time is
sufficient enough for brand to engage and interact with the customer
directly and influenced their buying behaviour.
Who to contact for Ola
branding in Pune?
cabs for branding needs, one can directly contact the drivers and fix their
commission for running the ad or can opt for hiring an outdoor advertising agency that
can handle everything from colour, creative, material to legal permissions.
Hiring an ad agency is beneficial for the fact that all the work is done by the
agency and the client enjoys the outcome.
a credible outdoor advertising agency that
operates in Pune. The agency takes brief from the client and work with the team
of experts to design a result oriented advertising campaign. TheMediaBazaarpromises
to offer best outdoor advertising solutions
at budget friendly rates.